Tag Archives: Australia

Life as a Brit working in Comms in Australia

This week I was very excited to begin a new role as a Communications Manager at Transport for London. It’s a new challenge in more ways than one because it’s my first role back in London after nearly four years … Continue reading

Posted in Careers, Employee communications, Internal communication | Tagged , , , , , , | 4 Comments

Australian Edelman Trust Barometer results revealed….how does Oz stack up?

Employees – not leaders – are now the most trusted source of information about business in Australia across four key areas: customer service, innovation, business practices and leadership information. These are the findings of the Australian Edelman Trust Barometer 2014. … Continue reading

Posted in Employee communications, Employee engagement, Internal communication, Leadership | Tagged , , , , | Leave a comment

Why Aussies and Brits don’t speak the same language

  Brits and Aussies: We speak the same language…..don’t we? When I arrived in Australia from the UK two years ago, I assumed the transition to the corporate communications industry here in Oz would be simple. After all, we speak the … Continue reading

Posted in Corporate communications, External communications, Language, Media relations | Tagged , , , , , , , , , , , , | 1 Comment

Why your marketing team should not be controlling social media

Over the last few days Aussie clothing retailer Target has been the latest in a long line of brands to suffer the backlash from a foray into social media. Marketers from the company pushed Target’s latest product line – girl’s … Continue reading

Posted in Corporate communications, Facebook, Reputational risk, Social Media | Tagged , , , , , | Leave a comment

Language sensitivities: Murdoch’s mistake

Portraying different races, cultures, and disabilities using acceptable terminology in writing or in speech can often be a challenge. You need to keep up-to-date with trends, understand political or cultural sensitivities, stay abreast of accepted styles and be aware of … Continue reading

Posted in Celebrities, Framework, Language, Style guides | Tagged , , , , , , , , | Leave a comment